Our Story
Loveaid was born from a simple but powerful idea: that intimate wellness deserves the same respect, care and openness as any other aspect of health.
Magda and Sander left Estonia at the end of 2025 to build a new life on the Costa Cálida — and brought with them a Nordic approach to wellbeing, where talking about intimate health is as natural as talking about nutrition or skincare.
In 2026, Loveaid became a fully online boutique, bringing that same philosophy to customers across Spain — without taboo, without shame, and with great care in the selection of every product.
"We sell confidence, not products"
Everything you'll find at Loveaid — pheromone perfumes, intimate hygiene products, lubricants, massage oils and toys — is designed to help you feel better in your own skin.
"So many women — especially after a certain age — are dealing with things like dryness, hormonal changes, or just feeling less confident. These are normal things. We want to be the knowledgeable friend who talks about them without shame." — Magda
Shop Online
Browse all our products at loveaid.es, with discreet shipping across Spain.
Follow us on Instagram @loveaid.es where Magda shares educational content about intimate wellness — openly and without shame.